What is the C4MH Campaign?
The numbers are staggering- 1 in 10 Indians suffers from some serious mental illness issue at some point in their lives, and 10% of the population is affected at any given time. Nearly 75% of those affected are never able to understand their illness or seek access to mental healthcare services. (Source: NIMHANS National Mental Health Survey Report 2016-2017).
That’s millions of people suffering in silence for problems that are mostly effectively treatable. And despite this growing problem, India spends a paltry 0.06% of its total health budget on mental healthcare. (Population of India: 132.42 Cr., Health Budget: 48,853 Cr. Mental Health budget: 23.93 Cr.- Census 2016, Union Budget 2016-2017)
One student commits suicide in India every hour. So many young lives lost, so much human and national potential wasted, only because of a lack of support and understanding from those around them and the stigma surrounding mental health issues.
So what is the solution?
Awareness. Capacity Building. Learning Self-help methods. And using the increasing penetration of telecom technology to achieve these ends.
To address this problem, Mind Specialists, together with The Richmond Fellowship Society (Delhi) and the Department of Development Communication & Extension at Lady Irwin College (Delhi University) has launched the C4MH (Communication for Mental Health) Campaign.
The campaign seeks to address the silence and lack of information and create an atmosphere of inclusiveness surrounding mental health issues at the grassroots level.
We believe that effective communication and correct knowledge is the first necessary step towards creating an environment that encourages breaking the silence surrounding mental health in India.
Towards this end, we create training material, posters, films and innovative communication tools (comic strips; traditional games like Ludo, Snakes & Ladders, Tambola etc.) with information on mental illnesses and the stigma surrounding them.
We hold capacity building workshops for community workers from other NGOs to sensitize them about mental health issues and to train them in the usage of our tools so they can take these tools to the communities they work with to deliver information that will help foster better understanding and acceptance of mental illnesses.
Through our trainings, we impart knowledge to grassroots and community health workers on early identification and appropriate referrals for mental illnesses and self-help methods to foster well-being.
We actively work with the youth, especially college students, to raise awareness about mental health issues and encourage them to seek support for themselves as well as offer it to those around them.
We are happy to partner with like-minded institutions, NGOs and governments across the world for awareness, capacity building and stigma reduction on mental health.
All of our training material and communication tools are available on our website, in English as well as in Hindi. The information is available free of cost and can be used to create awareness for the cause, bearing in mind copyright issues.